If you want your website to be successful, you must ensure it’s easy for visitors to read. They won’t stick around long enough to learn what your website offers if they can’t understand your content.
Whether you’re creating a new website or revamping an existing one, these are some tips to help you improve your website readability.
Choose the Right Font Size
When it comes to font size, bigger is better. Choosing a font size that is too small will make it difficult for people with impaired vision or those who use mobile devices to read your content. Aim for a minimum font size of 16 pixels; this should be large enough for most readers without taking up too much space on the page. You may also want to consider using larger fonts for headings and titles, as this will help draw readers’ attention and make them more likely to continue reading.
Break Up Your Content With Headers and Subheadings
Nobody wants to read through a wall of text—so don’t let your content become one! Breaking up your content into smaller chunks makes it easier for readers to digest what they see. Use headers and subheadings throughout your content so readers can quickly scan the information to find what they need. Additionally, use bold typeface or italics when necessary to emphasize key points or phrases that may be relevant or interesting to readers.
Make Sure Your Content Flows Well
How you structure your content can greatly impact how easy it is for readers to understand it. Make sure that each paragraph flows logically from one point directly into another so that there is no confusion about the meaning behind the text.
Avoid long sentences, overly complicated words, and run-on sentences whenever possible. All of these can make even the most interesting text difficult for readers (especially those who are skimming) to comprehend quickly and easily.
Improving the readability of your website will help ensure that visitors stay longer, come back often, and engage with what you have posted, all essential things if you want your site and business to succeed online. Poor readability is one of the website design mistakes that can leave potential customers frustrated and cost you business.
So, take the time to ensure that your website is easy for people to read and understand. That way, your content will attract more readers and entice them to take action.
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