Jefas Y Mamás is my brand-new podcast series, and I couldn’t be more excited to share it with you!
As a first-time mom and the creator of Yo Quiero Dinero® , I’m navigating the beautiful chaos of motherhood and entrepreneurship—and let me tell you, it’s a journey like no other.
This series is all about having real, unfiltered conversations on what it truly means to balance business, family, personal growth, and breaking generational cycles.
We’re tackling everything from mom guilt to building a strong support system and embracing work-life balance, because let’s be real—being a mompreneur isn’t easy, but we’re making it happen!
If you’re a jefa trying to figure out how to do it all on your own terms, this series is for you!
Episode 325 talks about managing your partnership in business & parenthood, featuring Sabrina Castillo. Listen now!
Sabrina Castillo brings over 20 years of experience in communications, community relations, and business strategy to her impactful work. A visionary entrepreneur, leadership coach, and brand strategist, she is deeply committed to fostering authentic engagement, empowering women, and building businesses that thrive with purpose and innovation.
At the core of her journey is family. Sabrina is intentional about building a legacy rooted in the values she created—one that prioritizes faith, ambition, and the freedom to dream while fully living in the present. She has always known that motherhood is not something to get lost in, but rather, a foundation to build from. Being a mom is her highest calling, and everything she does stems from that deep sense of purpose.
As a co-founder of Carlitos Barbecue Taqueria, a thriving Latino-owned restaurant brand, Sabrina blends strategy, marketing, and culture to grow a business that reflects her family’s roots and vision. Carlitos launched in 2017 as a food truck in Jersey City—when she had a two-year-old and a one-month-old baby—and has since grown into four quick-service locations, a mobile business vending at major events like Smorgasburg NYC, and most recently, a full-service expansion with Carlitos Tequileria. With a focus on bringing authentic barbecue-style street tacos to the masses, Carlitos continues to thrive, with a second full-service Tequileria set to open in Summer 2025.
Sabrina is known as the queen of pivots, having successfully navigated four distinct careers—each one a testament to her ability to evolve while staying true to her values. She began in the Latino entertainment industry, working with Telemundo and Mun2, collaborating with artists like Aventura, Daddy Yankee, Don Omar, and Julieta Venegas, and helping major record labels expand into new markets.
She then transitioned into civic engagement, playing a key role in launching Voto Latino and leading major outreach initiatives as Director of Partnerships and Outreach for NYC Votes. Now, as a business owner, coach, and strategist, she continues to create and innovate, just as she did in her early 20s—only now with deeper wisdom, clarity, and a mission driven by faith and family.
Sabrina thrives in the hard stuff—building, pivoting, and creating space for big dreams while staying grounded in the moments that matter most with her children. Whether coaching entrepreneurs, leading community-driven projects, or shaping new ventures, she remains steadfast in her mission to inspire, uplift, and foster collaboration for a better future.
In this episode, Sabrina shares her journey as an entrepreneur and mother, offering a behind-the-scenes look at what it really takes to grow multiple businesses while raising a family. She talks about her early days in public relations, the bold risks she took to pursue entrepreneurship, and how the unwavering support of her family helped shape her path.
Sabrina opens up about making tough financial decisions in the name of long-term goals, staying true to her values, and finding purpose beyond just profits. She reflects on the challenges of scaling a business while staying present for her family, and why quality time matters more than quantity.
She also touches on working alongside her partner, building strong support systems, and the mindset shifts that helped her push past fear and limiting beliefs. Through it all, Sabrina stays focused on creating meaningful experiences—in both business and in life—and evolving into the next version of herself.
Episode 325 Takeaways:
- Balancing motherhood and entrepreneurship isn’t easy, but it’s possible with intention and support.
- Taking risks is part of the journey—especially for women carving out their own path in business.
- Family support can be a game-changer when you’re building something from the ground up.
- Sometimes you have to make tough decisions now to create the future you want later.
- Starting a business while raising kids takes planning, flexibility, and a whole lot of grace.
- Letting your values lead the way helps you build a business that actually feels good.
- Growth often comes with financial trade-offs—it’s part of the process.
- True success isn’t just about the numbers; it’s about joy, freedom, and time with the people you love.
- Scaling a business doesn’t happen overnight—strategy and patience are key.
- Being self-aware helps you make choices that align with the life you actually want.
- It’s not about spending more time with your family—it’s about being fully present when you do.
- Managing your time with intention helps ease the guilt so many moms feel.
- Clear, honest communication is everything—in business and at home.
- You don’t have to do it alone. Having a strong support system makes all the difference.
- Surrounding yourself with people who “get it” helps you stay inspired and grounded.
- Growing as a parent and entrepreneur goes hand in hand—it’s all part of the evolution.
- Looking back at how far you’ve come can help silence that inner critic.
- You don’t need to have it all figured out to start—just take the first step.
- Your job can be the fuel that funds your bigger dream.
- At the heart of it all: creating experiences that matter, in life and in business.
Chapters:
-
00:00 – Introduction to Entrepreneurship and Motherhood
-
02:09 – Sabrina’s Journey: From Public Relations to Entrepreneurship
-
05:50 – Risk-Taking and Family Support in Business
-
10:09 – Making Hard Choices for Long-Term Goals
-
13:52 – Launching the Food Truck: Balancing Parenthood and Business
-
18:02 – Scaling the Business: Growth and Family Dynamics
-
21:01 – Financial Sacrifices and Strategic Planning for Success
-
24:55 – Balancing Family and Business Life
-
26:21 – Navigating Relationships in Business
-
28:12 – The Importance of Communication and Support Systems
-
30:40 – Creating a Supportive Community
-
32:05 – Evolving as a Parent and Entrepreneur
-
37:04 – Overcoming Limiting Beliefs
-
42:04 – The Journey of Entrepreneurship
-
45:10 – Future Plans and Growth Strategies
Sabrina’s story is a powerful reminder that building a meaningful life and business doesn’t require perfection—it requires courage, clarity, and a deep commitment to your values. Whether you’re navigating motherhood, entrepreneurship, or both, her journey proves that success is not just about what you build, but how you build it—and who you become along the way.
Watch the full interview on our YouTube channel! Subscribe here.
Loving episode 325? Leave us a review on Apple podcasts. Follow us on Instagram, Twitter, TikTok, LinkedIn, and YouTube!
Until next time, stay empowered, stay inspired and #StayPoderosa ✨
WANT TO KICKSTART YOUR FINANCIAL JOURNEY?
Download our FREE 14-page guide covering all the topics you need to start making your dinero moves. From money mindset, to budget basics, we’ve got you covered.
Check out these YQD™ Partners:
BetterHelp—Professional support when you need it, at the fraction of the cost of in-person therapy. Get 10% off your first month with our sponsor👉🏼 https://betterhelp.com/dinero
Headspace— Your guide to practicing mindfulness in your everyday life. Learn how to relax, manage stress, and focus your energy.
