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Episode 249: YQD® Success Stories: How Luzy Turned Her Passion Into Purpose | Luzy King | Say Hola Wealth

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This week, episode 249 features a YQD® success story! We sat down with past student Luzy King of Say Hola Wealth and discuss how she turned her passion into purpose. Listen now!

Episode 249: YQD® Success Stories: How Luzy Turned Her Passion Into Purpose


Luzy King is an award-winning entrepreneur, Certified Trauma of Money Wealth Coach, contributing author, Community Leader, and Founder of Say Hola Wealth.

Luzy is on a mission to decolonize wealth for First Gen Latinas and BIPOC and help them reach financial freedom through stock market investing and entrepreneurship. As a first-gen investor from humble beginnings, Luzy understands the challenges of building wealth not only because financial literacy is not taught in school but also because of the cultural beliefs around money in our culture and society.

In 2019, Luzy launched her coaching business after witnessing how many women were pushed out of the workforce due to a global pandemic, and many were not financially secure. Now, she teaches the strategies she used to pay off debt, become an investor, and launch an online business.


Episode 249 Highlights:

  • Decolonizing wealth
  • How to launch a business using the skills you already have
  • Lessons we all can learn from our money trauma
  • The power of community to build wealth
  • Building a brand to increase your income and invest more
  • And more!

Make sure to follow Lucy and keep building that wealth, y’all. As a community, we will absolutely be unstoppable when these conversations aren’t some weird, nuanced thing. Let’s have these conversations at brunch, at the quinceañera, at la boda, wherever!

Latinas, especially with how we’re earning more, are becoming more educated. That in turn makes us be the change that we wish to see in our communities. And the work that Luzy is doing is helping us get there. Thank you for coming onto the show and sharing your story with our comunidad!

Check out her podcast, Say Hola Wealth!


Loving episode 249? Leave us a review on Apple podcasts. Follow us on Instagram, Facebook, Twitter, Pinterest, TikTok, LinkedIn & YouTube!

Until next time, stay empowered, stay inspired & #staypoderosa ✨💎


Watch The Full Video Episode Now On YouTube!


Pre-Order Financially Lit! Todayhttps://financiallylitbook.com

Financially Lit! offers you culturally relevant and relatable personal finance advice that will allow you to finally feel seen, heard, and understood. Whether it’s the guilt you feel from being the first person to “make it” while members of your family are still struggling, or the way financial trauma manifests itself in negative and limiting beliefs around money, Jannese Torres is here to guide you through it all.

With the warmth and no-nonsense wisdom of someone who’s been there before, Financially Lit! will teach you how to:

  • Set boundaries with your dinero
  • Create and pass on generational wealth
  • Diversify and increase your income
  • Protect yourself from financial abuse
  • Pursue financial independence
  • Navigate the complicated relationship between amor and money
  • Invest like a white dude—or better!
  • And so much more!

With Financially Lit! at your side, you’ll harness the powerful ways money can be used to create the life of your dreams, and be empowered to step into financial freedom. Pre-order today @ financiallylitbook.com!


Get our exclusive Yo Quiero Dinero® merchandise available now!

click here to purchase

WANT TO KICKSTART YOUR FINANCIAL JOURNEY?

Download our FREE 14-page guide covering all the topics you need to start making your dinero moves. From money mindset, to budget basics, we’ve got you covered.

The Financially Lit Latina: The Ultimate Blueprint For Becoming Poderosa With Your Dinero


Check out these YQD™ Partners:

BetterHelp—Professional support when you need it, at the fraction of the cost of in-person therapy. Get 10% off your first month with our sponsor👉🏼 https://betterhelp.com/dinero

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Meet Jannese

Jannese Torres is a award-winning Latina Money Expert, Educator, Speaker, Writer and Business Coach. She became an accidental entrepreneur after a job loss led her to create a successful Latin food blog, Delish D’Lites. Now, she helps her clients and listeners build successful online businesses that allow them to pursue financial independence and freedom.

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