Episode 141 is all about how to monetize a tiny audience, featuring Ina Coveney of The Global Phenomenon Podcast!
Ina Coveney is a business coach and host of The Global Phenomenon Podcast. She helps up-and-coming online coaches monetize their tiny audience through organic lead generation strategies before they invest time and money in audience growth.
Ina shares her story of simply sucking at growing an audience, so she monetized the one she had. She truly believes that coaches who are not getting regular clients need to STOP trying to grow their audience, and focus on SELLING their services FIRST.
Ina went from getting in debt every year in her business, to 30% profitable in 2021 by doing exactly that. She has reached 6-figures in her business before ever cracking 1,000 followers on any of her platforms, and her mission to help coaches do the same!
Her signature program called GET CLIENTS FIRST helps entrepreneurs to stop overinvesting and underearning, and start making an impact in the world one client at a time.
You can follow Ina on Instagram, LinkedIn, Facebook, YouTube and TikTok. Sign up for her masterclass here.
Episode 141 Highlights:
- How she fell into building her own business
- How she first decided that coaching was going to be her new career path
- Stepping into what your expertise is
- Invest your money in areas that make sense for your business
- You don’t need a million followers to make money
- Organic marketing strategies she learned along the way
- Stop comparing your success to other people
- Overnight success isn’t realistic
- Understanding your why
- Clarity comes through action
- Ask yourself: What do you need right now?
- And much more!
We loved this episode with Ina. There’s this huge misconception with entrepreneurs who feel like the only way they can make money is if they have hundreds of thousands of followers and y’all…THE MATH AIN’T MATHIN!!! Let’s change this narrative around vanity metrics. Just because you have a “k” in your follower count doesn’t mean you’ve reached peek levels of success. We hope this episode brings you back down to reality that literally ANYBODY can make money online. You just need the tools to help you get to that point. Gracias for the gems💎, Ina!
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Until next time, stay empowered, stay inspired & #staypoderosa ✨💎
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