Episode 75. How To Navigate Your Finances As An Immigrant | Oyifijeh Aadum, Immigrants Thrive

Episode 75 is all about how to navigate your finances as an immigrant or someone who is completely unfamiliar to the world of personal finance.

How To Navigate Your Finances As An Immigrant

All of February, we are exclusively featuring Black creators in the personal finance and entrepreneurship space. In Episode 75, we hear from Oyifijeh Aadum from Immigrants Thrive!

Oyifijeh Aadum is founder of Immigrants Thrive, a financial education platform that serves immigrants to North America by empowering them with the knowledge, tools and resources they need to save more, pay off their debt, build wealth in a sustainable way and give back to their communities. A native of Nigeria, she worked in the international financial industry for over 8 years. She soon realized that many financial professionals are just selling products, rather than educating their clients. She uses her platform to provide the financial education needed to traverse the complicated world of finance in North America. Oyifijeh also has a weekly podcast, Thrive With Fijeh, where she answers the most pressing money and business questions from her community. 

In Episode 75, Oyifijeh talks about:

  • The “catch up” that immigrants have to play in their new host country—access to our financial system in this country is hard, period. Now, add the layer of citizenship and newness….it’s ten-fold.
  • The power of knowledge—In Oyifijeh’s eyes, this country serves those who have a lot of money and those who have a lot of knowledge. For this reason, she chose to focus on educating her clients and her community, rather than simply continue selling financial products as she once was in her career.
  • The overwhelming project that is learning about finance—for anyone, learning about personal finance can feel like learning another language. Be patient with yourself, but also know that this is going to require time, energy, and commitment.
  • Feeling undeserving of a set of information— this piece is all imposter syndrome: that feeling that you don’t deserve something, that you shouldn’t be in a space. Everyone, including immigrants, have a right to knowledge. In this case, everyone has a right to develop financial literacy and wellness.
  • How to start your learning journey—Oyifijeh drops a truth bomb here. She says:

“Whatever you’re going to do, take small bites. Start with the smallest microcosm of change you can effect.”

This episode with Oyifijeh will leave you feeling affirmed, like your journey into personal finance education is absolutely yours, especially as an immigrant. She reminds us that this is scary—but even then, take the fear as a sign that you are on the right track.

Listen to Episode 75 on your favorite streaming platform!


This episode is sponsored by my new digital course, The Ultimate Side Hustle Starter Kit!

After 7 years of teaching myself how to build online side hustles that earn income passively, my food blog earns over $60,000 a year, passively! Since then, I’ve grown my side hustles, and now have a network of 10 side hustles that earn over $100,000 a year! This is in addition to my 9-5 income.  And guess what? YOU CAN DO THIS TOO!


  • You are not meant to be stuck at soul-sucking jobs that you hate.
  • You are meant to use your gifts and skills and share them with the world.
  • You’re meant to actually enjoy, love, and be totally obsessed with your work. That is living your best life.
  • Life’s too freaking short to not be doing what sets your soul on fire. You deserve to live your best and most delicious life and that includes having a badass biz that brings you joy.

So…are you ready for more in your life? Join the Ultimate Side Hustler Starter Kit, our next cohort opens March 8th!

Partners mentioned in this episode: 

BetterHelp – Professional Support When You Need It, At The Fraction Of The Cost Of In-Person Therapy. Get 10% off your first month!

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